Tag Archives | preparation

Get started with Social Media

A quick guide to setting up your first social media page: Get ready: What are you going to share? Essentials: Photos – you will need a large – wide – header image and a small profile image; More quality photos for sharing. Your logo and the link to your website – if you have these. Who […]

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Does your business need Social Media?

What’s all the fuss about? Will my page go viral? Or is it all just a waste of my time? An introduction to help you decide. Reasons to start using social media for your organisation: If you already use it personally; you enjoy interacting with clients; you want to get known about; you have something to […]

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FastStone batch photo resizer

FastStone Photo Resizer is a free tool for resizing optimising and watermarking images in batches – all in one quick and easy process. These instructions offer suggestions for sizes and settings that will usually work on most websites for full size images taken from your camera. These options & settings will be retained for next […]

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Before you start making SEO changes

SEO (Search Engine Optimisation) can be quite time consuming and there are never any guarantees – but it can also make the difference between being found by Google and the other search engines, and being invisible. SEO sometimes has had a bad press – being seen as a way of ‘tricking’ people or gaming the […]

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Free Image Editing Tools

Photos and other images need to be the right size before you upload them to your website. Photos straight from your camera will be too large and will cause problems. How to optimise your images Useful free image editing tools: FastStone Photo Resizer: Watermark and resize in batches – Once you’ve set your requirements it’s […]

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Naming images

There are several places to add image names: File name Alt tag/Alternative text Image Title Captions and text Describe your images clearly in all related text for 2 very good reasons: Anyone who cannot see the image (either because they are visually impaired and use a screen reader – or because of some limitation with […]

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How to optimise images for your website

Why do I need to edit my images? Digital photographs from your camera are far too large for the web. If you upload them just as they are, they may make your website load very slowly and you might lose visitors and Google ranking. How to optimise images using Irfanview: Free, easy to use photo editing. Physical size: […]

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Do you need a website?

What is the purpose of your website? It’s good practice to get clear about why you want a website before beginning the process of building one – and to review the reasons for having a website from time to time – as these are very likely to change over time. Here are some common uses […]

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